With apologies to Bobby Jones By Stephen Smith, Chief Neuroscientist at Sport Psychology Ltd. Following his keynote at the 2025 GCAE Golf Business Conference in

Partner Insight | Toro The next step in golf course management is already here Autonomous mowing has long been positioned as the future of golf

Partner Insight | Yamaha Golf A practical guide for facility owners and operators in partnership with Yamaha Motor Europe Most facilities know what they paid

Vilamoura, Portugal – The Golf Course Association Europe (GCAE) has launched The 19th Room, an invitation-only leadership initiative bringing together selected owners, operators, investors, consultants,

Registration is now open for the GCAE Golf Business Conference 2026, taking place from 11 to 13 November in Vilamoura, Portugal. The conference brings together

Why this series Across Europe, golf facilities are navigating change from many directions at once. New habits, new technologies and new formats are reshaping how

After the incredible energy and success of Madeira, the Golf Business Conference continues its journey in 2026 in Vilamoura, Portugal. A destination where golf, hospitality,

The Toro Company, a global leader in turf, irrigation and landscape solutions, is expanding its partnership with the Golf Course Association Europe (GCAE). Building on

Measuring the real performance of golf facilities in Europe How big is the golf industry in Europe, really? It sounds like a simple question. Yet

Why this series Across Europe, golf facilities are navigating change from many directions at once. New habits, new technologies and new formats are reshaping how

The NGCOA Conference and the PGA Show once again brought together a buzzing mix of golfcourse owners, operators, suppliers, professionals and industry partners. Fun busy

Why this series Across Europe, golf facilities are navigating change from many directions at once. New habits, new technologies and new formats are reshaping how

Amsterdam, December 2025 — Troon International has joined the Golf Course Association Europe (GCAE) as a Corporate Member, represented by DJ Flanders, Executive Vice President

The New Golf Economy: How the Game is Changing and Why It Matters for Facility Owners Golf has always evolved, but the pace of change

(seems a bit of a long read, only takes about 2 minutes, but makes you a lot wiser 😁 ) We have been following developments

When 130 course owners and operators spend three days together on an island, you get a sharp picture of what keeps people busy, what they

Funchal, Madeira — November 2025 – The Golf Course Association Europe (GCAE) welcomed 130 golf facility owners and operators from 15 countries, representing around 270

For many golfers the first touchpoint is the range. That experience matters — for players and for your bottom line. The Bucket Pros specialise in

Running a golf facility today is about more than tee times. It is about smooth operations, less friction for players and giving staff the chance

The future of golfcourse maintenance is about quality, time, safety and sustainability. Husqvarna brings all four to the tee. Founded in 1689, Husqvarna pairs centuries

WINSTONgolf, nestled in Mecklenburg’s wild and romantic countryside in Germany, is a high-end golf resort with 45 holes — WINSTONlinks, WINSTONopen and WINSTONkranich. It is

After updating our GCAE membership model at the last Members Meeting this year, we are thrilled to welcome our first new Individual Member: Black Water

Golf may be local by nature, but the forces shaping it are global. That’s why strong connections across countries, ownership models, and industry roles are

Data-driven insight is one of the most valuable tools a golf course can have. Yet many facility owners still rely on limited or outdated metrics.

Sustainability in golf is no longer just a checkbox—it’s a driver of innovation, resilience, and community trust. Across Europe, golf facilities are embracing new approaches

As the ownership landscape in golf shifts, governance structures must evolve with it. Traditional models designed for member-led clubs often no longer reflect how modern